Are you losing business because of your website? More and more customers are logging on to the Web to decide where to spend their money because it is quick and convenient, and they can jump from site to site instead of walking from store to store.
Web savvy customers don’t need to be patient, studies have shown that you need to engage a potential customer very quickly by giving them easy, fast access to the information they need. Otherwise they will simply move on to the next site.
We have become a visual society. Attention spans have shrunk immensely over the last ten years. People lives have become so busy that they read as little as possible anymore. On average a person will spend 4 seconds on a webpage with just written word. If that same webpage had a professionally produced video on it that same person would spend upwards of 2 minutes on that same page. 90% of the information transmitted to our brain is visual and that visual content processes 60,000 faster than text. It is the philosophy of Creative Visual Productions is that a website needs to be very visual, communicate with the fewest words possible, and utilize lots of video.
When deciding what to write, think about what your customer wants to know rather than what you want to say. It’s a subtle difference, but it is the key to engaging a potential customer.
It is important that your message is structured and well thought out. If your message is clear, your site will be simple and easy to use. Using a Vidbi – a 1 minute, 100 word video to explain your company and what makes your business unique is one of the best communication tools today on the market. Not to mention that when you put a written description with a video it will travel up the search engines 53x faster.
Creative Visual Productions is a full service web design and development company. Our website design and development team has decades of expertise and experience with most web technologies. Our seasoned programmers provide our clients with a comprehensive range of website development & website design services that span just about every kind of business and industry to meet all your needs.